Google’s .dev TLD (Top-Level Domain) is dedicated to technology developers who build tools, platforms, and software. There are a few things you should know before you decide to buy a .dev domain for your website. For beginners, .dev is a super specific domain extension targeted towards a niche within the technology paradigm.
Since ‘dev’ is an acronym for ‘developer’, the .dev domain name makes for a relevant fit only for a small segment of tech enthusiasts that comprises of programmers and software developers. There’s no scope for scalability and there’s a slim chance for you to be understood by end-users.
It’s simple. You need to find a name on a relevant domain extension that talks about what you do and one that clearly highlights the technology element of your competency. Which is why you should consider picking a name on a .tech domain.
Unlike a .dev domain, which is super specific, a .tech domain is universally accepted as a domain name for all things technology. And the word tech is a globally accepted acronym for technology, and this makes it more generic in nature while being specific and relevant to the technology industry.
With a .tech domain, you have the flexibility to branch out in other spheres of technology and expand your business to include other palettes of technology. Also, .tech gives you an opportunity to build your hackathon project on the domain and later develop it into a business, which may not be possible with a .dev domain.
For instance, you can be the business of developing software and also indulge in complicated tech such as Augmented Reality and Artificial Intelligence. You are not restricted as a business and you don’t need to hunt for a new domain name for every new facet that you add to your business.
There are millions of tech startups and developers out there all competing to establish a striking online presence. To crush the competition and rise above them, you need a great domain name and not something run-of-the-mill.
Here’s what makes for a great domain name:
– A name that is short, easy to type, and easy to remember – A name that is definitive, relevant, and meaningful – A name that is unique, innovative, and memorable – A name that is clean, crisp, and uncluttered (free of any lingual or grammatical errors) – A name that is descriptive of what you sell and the industry you belong toYour domain name plays a major role in your marketing and branding endeavors and also has a significant impact on your SEO activities. To win big with your name choices, here’s how you can use a .tech domain extension:
– [BusinessName].Tech – [industry].Tech – [name+IndustryNiche].Tech – [industry+geo].Tech – [product+geo].Tech – [phrase].Tech
.dev is a top level secure domain extension offered by Google for developers, programmers, and members of the .tech community.
Although .dev is a domain dedicated to developers, and you can use it to showcase your portfolio, projects, and more, it limits your usage.
On the flipside, a new domain extension like .tech offers more flexibility in terms of usability of the domain.
You can do your .dev domain registration through any leading registrar or by visiting get.dev. Search for the name of your choice and if it’s available, simply go ahead and register it.
If the name of your choice isn’t available on .dev, consider picking a name on a .tech domain.
As a domain name that is unanimously accepted as an acronym for ‘technology’, .tech makes for a highly relevant domain extension for any business or website in the tech space.
Not only that, names on .tech have high recall value. Stronger.tech, Brilliant.tech, Insight.tech, Shadow.tech, Viacom.tech, to name a few, are examples of brandable domain names on .tech.
You can buy a .dev domain from any leading registrar or by visiting get.dev. Search for the name of your choice and if it’s available, simply go ahead and buy it.
.dev is a top level secure domain extension offered by Google for developers, programmers, and members of the .tech community. However, it may not be the smartest choice for developers.
Although the .dev domain extension is crafted specifically for developers and programmers to host their projects and portfolio, it restricts developers to only using the domain name to showcase their dev related work.
There is no scope for expansion or inclusion for other tech related work. With a .tech domain, you can host your body of dev related work, as well as a tech blog, a professional profile, and much more. You can use a .tech domain to represent much more of your personal brand.